In 2022 I decided to run for the Board of County Commissioners and used Burnett Media as my political consultants. I had no prior experience as a candidate, but I wanted to run for a public office once in my life. Greg has decades of experience in political campaigns, and frankly I was pleased he even took me on as a client.
My work experience has been in family-owned companies, and we’ve had businesses in manufacturing, land development, and agriculture. As the owner most directly responsible for marketing, I’ve worked with numerous professionals on various ad campaigns and strategies. I also produce some media content, primarily film.
I cannot speak highly enough about Burnett Media Group. Their work, whether political or corporate, is exceptional. Greg is very creative, but his strategic skills are equally impressive, as is his array of available experts in nearly every applicable category.
Greg is amazing at determining and using available assets, whether that’s human resources and skills, cash, or connections. He evaluates a situation quickly and accurately, then devises a workable plan of action. Burnett Media adapts to market conditions or public opinion with equal ease.
Burnett Media Group maintains working relationships with a plethora of other professionals and contractors, which makes finding the right matches easier and less expensive than most other ad companies. I am very pleased with everything from photography to graphic design, branding, video ad production, and campaign strategy. I even continue using elements of their work in my business dealings because I think it’s that good.
Burnett is also excellent for managing advertising finances. Their work and negotiations on my behalf stretched my money about two and a half times beyond what I’d have received anywhere else.
Statistically speaking, in a political race with 5 candidates it’s highly unlikely a newbie will win, which I knew going in. As a businessman I’ll always be more impressed with numbers than votes.
In this regard, we won. By any objective analysis, the quality of our media far exceeded the other candidates and I opted almost exclusively for digital advertising, so we have the actual numbers on the marketing performance. It’s downright impressive. I fully release BMG to show prospective clients if they have any doubts. If we were selling an actual product I’d have made a million bucks in 3 months.
Whether your marketing needs are political or corporate, don’t make a decision before talking to Burnett Media Group. You won’t be disappointed.
